South Africa Entertainment and Media Outlook including Nigeria & Kenya (2013 - 2017): PwC (Report)

The South African entertainment and media (E&M) market will generate estimated overall revenues of R175.4 billion in 2017, having increased from R104.8 billion in 2012 – a compound annual growth rate (CAGR) of 10.9%.

Internet will remain the major force behind the growth in E&M revenues. Even if much of the access revenue growth goes to companies not historically seen as E&M companies, digital content and services would not be possible without the infrastructure and networks to distribute them.

The Internet has widened access to E&M products and services and created new opportunities for E&M companies. Smart devices, including smartphones and tablets, have also changed the way consumers access content and the way advertisers engage with those consumers. Internet access as a revenue stream within the broader definition of E&M will continue to enjoy strong growth, increasing from R19.8 billion in 2012 to approximately R59.6 billion in 2017, a CAGR of 24.7%.

Mobile Internet access will form the bulk of this growth (if mobile Internet access is removed, then the CAGR falls to 5.9%) and growing mobile Internet penetration will help to drive growth in other segments.

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South Africa Entertainment and Media Outlook including Nigeria & Kenya (2013 – 2017): PwC
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