Konga vs. Jumia: A tale of two online shopping giants

They both claim to be the largest ecommerce platform in Nigeria and Africa — even though they won’t make their sales figures publicly available so it could be made easier for those who are interested in comparing their services to do so. This means the only thing that can be legally done is to determine which of them offers the best service delivery.

And since no one else would do it, I decided to order stuff from both platforms and compared the experience. To really get an accurate result, it would make more sense to order from outside Lagos since both Jumia and Konga have lots of logistics in place in the city. As a matter of fact, they have more pick-up points and vehicles (and motorcycles) and other logistical structures in Lagos than anywhere else in the country. So I decided to order from Ibadan, a historic Nigerian city that is about 120 kilometers away from Lagos.

Read more: ventureburn | A tale of two online shopping giants: Konga & Jumia put to the test.

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