Avis partners with South Africa's Barloworld to operate Budget car rental brand in southern African countries

Moving ahead with the expansion of its Budget Car Rental brand and further extending itsmulti-brand strategy, Avis Budget Group Inc. (CAR – Analyst Report) penned a deal with Barloworld Ltd. to operate its Budget Car Rental brand in southern Africa.

Barloworld and Avis Budget have been partners for 45 years now. The former already operates the Avis brand in Angola, Malawi, Mozambique, Zimbabwe, Botswana, Lesotho, Namibia, South Africa, Swaziland and Zambia. Moreover, per the latest licensed deal, it will now also operate its Budget brand in all these locations except Angola.

Read more: Avis to Operate Budget Brand in South Africa via Barloworld – February 10, 2015 – Zacks.com.

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