My biggest fear is that Nollywood becomes less popular: Jason Njoku, Founder & CEO, iROKOtv

Jason Njoku, Founder & CEO, iROKOtv

If you watch a lot of Nigerian movies or follow the Nigerian startup scene, chances are Jason Njoku needs no introduction. Jason Njoku founded iROKOtv, an online platform that offers its worldwide audience subscription-based streaming of primarily Nollywood movies, in 2010 with the help of his friend and business partner, Bastian Gotter.

5 years on, iROKO has grown to become possible the biggest online repertoire of African movies. The company has gone through a lot of drastic changes in the past year – shutting down its London HQ, shifting focus to a premium-only business model, expanding to East Africa, cutting bundled internet deals with local telcos, and just recently, enabling offline viewing – all in a bid to reposition itself as the market leader.

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