Get ready for the Nigerian supermarket wars. Within weeks of each other, two major retailers have announced their intention to battle it out in Africa’s largest consumer-goods market.
At the end of July, news broke that Walmart, the world’s largest retailer, was planning to launch in Nigeria’s commercial hub, Lagos. And on Tuesday (Aug. 18), South Africa’s Shoprite — which also happens to be Africa’s largest retailer by sales — announced that it would be opening 14 more stores in Nigeria within the next 20 months, in addition to the 12 it already has in the country.
While Walmart hasn’t yet said when its first store in Lagos will open, it already has a limited presence in Nigeria through its subsidiary company, Massmart — a South Africa-based retailer that it acquired five years ago.