Smartphone boom will drive African data explosion: Shameel Joosub, CEO, Vodacom Group (Video)

Smartphone boom will drive African data explosion: Shameel Joosub, CEO, Vodacom Group

Shameel Joosub, CEO, Vodacom Group

Cheap smartphones could drive a data revolution in Africa, according to the CEO of one of Africa’s biggest cellphone operators.

Vodacom chief executive Shameel Joosub says that the availability of low-cost handsets opens up huge markets for media and financial products on a continent that embraced the cellphone at an incredible rate.

Several major technology companies have begun marketing devices for under $100, making them attractive to consumers in developing markets.

“There is no fixed line alternative, most [people] are overly dependent on mobile phones, as people start to experience the internet… most people experience it on the cell phone.”

Read more: Smartphone boom will drive African data explosion – CNN.com

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